OJO DE PEZ MAG / Edition, Art Direction and Design
OjodePez is an undisciplined magazine of documentary photography for those who wish to see reality just as it is, without filters or masks to disguise it. It is a new look into the world of documentary photography.
The magazine published every four months photographic projects do not easily find their space in conventional publishing circuits. In this project as art director Manuel and together with editor Barbara Strauss, selected the most interesting reports on the subject among those that for various reasons could not be published in other media.
Each report includes a text that reflects on the reality evoked by the photographs. The new design was made to stand out with a distinctive look and feel of the publication.
Articles and features are organized in author/projects which cover the various scales of the main issue subject and how it is integrated into society.
The look is bold and colorful, with a palette loosely working as a background. The new design of the magazine is bright, clean and airy, as a way to evoke the quality of transparency of the documentary spirit of the publication.
Each issue centers on a specific theme, like “Illusions,” which was timed to the magazine’s relaunch, as the focus of the new issue.
The covers interpret these themes with the selection of one image between all the inner projects. The themes are the only cover lines, and also appear clearly contrasted on the cover of the issue.
The content is wide-ranging, and most articles are large as each project is an intense dive into the subject.
The photography has been carefully edited for impact, and to accommodate these articles of varying length, the design uses a less conventional “stacking” grid rather than the traditional hanging grid.
The columns work with bodies of copy rising or growing as needed to fill the space.
There is something inherent to mankind: expectations. In fact, it is said that hope is the last thing to be lost.